- click-through and bounce rates)
· Report on web traffic from all social media
· Build and support SEO strategies, including optimizing keywords in content marketing projects
· Identify habits of our online customers and suggest ways to reach a broader audience
· Maintain a cohesive strategy across all platforms to increase our brand awareness
· Coordinate with the Social Media Manager and the Marketing department to design advertising campaigns
· Ensure timely responses to customers and followers’ queries and comments
· Advise other employees on their social media activity (e
-g
- how to respond to comments and questions by customers and what to share on personal or company accounts)
· Research how emerging social networks and features can benefit our company
· Update our social media company policy, when necessary
2 years ago
Job Requirement
we are looking for a candidate who fulfill these requirements
-· Previous work experience as a Social Media Analyst, Social Media Coordinator or similar role
· Hands-on experience with social media platforms and digital marketing campaigns
· In-depth understanding of SEO, keyword research and Google Analytics
· Experience with social media management tools, like Buffer and Hootsuite
· Familiarity with online content (experience with WordPress and content management systems is preferred)
· Ability to identify target audience preferences and trends
· Excellent communication skills
· Time management and multitasking skills
· BSc in Marketing, Communications or related field
· Additional qualifications in digital technologies or social media management is a plus